Insight: First time adoption of virtual cards remained stagnant despite the elevated virtual card and more creation opportunities. Page needed more education for first time customers who may be inundated with information and choices.

Solution: Lead with simple and clear language to let the customer know that they can immediately grab and go with their new virtual card credentials. The body content now focuses on the exact actions a new customer can take upon landing on the next page.

Impact: Evaluating in market. Results to come.